Down here in Orlando I have people that will do just about anything at the drop of a hat. But you will always still have to advertise about a month in advance and get on some people every week to remind them of what special event coming up so they can get organized and BUDGET for the different types of themes.
Some that I have done already mentioned: 60's, 70's, 80's, Hawaiian Luau & pajama party.
Not mentioned yet: Country night, toga party, leather & lace night and pimps & ho's.
The best ones where the crowd has had the most participation are the ones where sex sells. More people come in to see what's going on than the regulars that frequent the bar, and in turn they start to become regulars.
Best participation: pimps & ho's.
Best fun / themed night: pajama party
Why? I had made up 4 pages of stickers (mailing labels: 2" x 4") with the words "I normally sleep naked", everybody wanted one. Some girls wanted 2 and umm... can we just say placed them creatively on them selves. I totally ran out of them half way through the night and still people wanted them.
The bar always gave away one free well, wine or draft beer for everybody that participated in theme nights. As for giveaways, just have the owner or manager talk to the alcohol distributors for stuff: hats, shirts, key chains, etc... they can get lots of stuff to promote their "products".
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